{"id":468,"date":"2019-01-07T04:26:41","date_gmt":"2019-01-07T03:26:41","guid":{"rendered":"https:\/\/recherche.uqac.ca\/labonfc\/?p=468"},"modified":"2019-01-07T04:26:41","modified_gmt":"2019-01-07T03:26:41","slug":"les-tendance-marketing-2019-sur-rdi-matin","status":"publish","type":"post","link":"https:\/\/recherche.uqac.ca\/labonfc\/2019\/01\/07\/les-tendance-marketing-2019-sur-rdi-matin\/","title":{"rendered":"Les tendance marketing 2019 sur RDI Matin"},"content":{"rendered":"<p>Le 3 janvier 2019, Myriam Ertz, la responsable du LaboNFC a \u00e9t\u00e9 l&rsquo;invit\u00e9e de l&rsquo;\u00e9mission RDI Matin afin de parler des\u00a0<a href=\"https:\/\/video.fymq3-1.fna.fbcdn.net\/v\/t42.9040-2\/50004467_602352630222301_8718242788598087680_n.mp4?_nc_cat=107&amp;efg=eyJ2ZW5jb2RlX3RhZyI6InN2ZV9zZCJ9&amp;_nc_ht=video.fymq3-1.fna&amp;oh=a7d6e1fc24876fbba5a6e6cf40af5da7&amp;oe=5C32F62D\">nouvelles tendances marketing pour 2019<\/a>.<\/p>\n<p><a href=\"https:\/\/recherche.uqac.ca\/labonfc\/wp-content\/uploads\/sites\/4\/2019\/01\/3254131432321321hgjg531.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-465\" src=\"https:\/\/recherche.uqac.ca\/labonfc\/wp-content\/uploads\/sites\/4\/2019\/01\/3254131432321321hgjg531.png\" alt=\"3254131432321321hgjg531\" width=\"484\" height=\"247\" srcset=\"https:\/\/recherche.uqac.ca\/labonfc\/wp-content\/uploads\/sites\/4\/2019\/01\/3254131432321321hgjg531.png 484w, https:\/\/recherche.uqac.ca\/labonfc\/wp-content\/uploads\/sites\/4\/2019\/01\/3254131432321321hgjg531-300x153.png 300w\" sizes=\"(max-width: 484px) 100vw, 484px\" \/><\/a><\/p>\n<p>La professeure a notamment \u00e9labor\u00e9 sur l&rsquo;importance de l&rsquo;e-reputation, du marketing conversationnel, avec les agents conversationnels (<em>chatbots<\/em>) ainsi que l&rsquo;importance grandissante de la recherche vocale ou de l&rsquo;intelligence artificielle.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le 3 janvier 2019, Myriam Ertz, la responsable du LaboNFC a \u00e9t\u00e9 l&rsquo;invit\u00e9e de l&rsquo;\u00e9mission RDI Matin afin de parler des\u00a0nouvelles tendances marketing pour 2019. La professeure a notamment \u00e9labor\u00e9 sur l&rsquo;importance de l&rsquo;e-reputation, du marketing conversationnel, avec les agents conversationnels (chatbots) ainsi que l&rsquo;importance grandissante de la recherche vocale ou de l&rsquo;intelligence artificielle. &nbsp;<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/recherche.uqac.ca\/labonfc\/wp-json\/wp\/v2\/posts\/468"}],"collection":[{"href":"https:\/\/recherche.uqac.ca\/labonfc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/recherche.uqac.ca\/labonfc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/recherche.uqac.ca\/labonfc\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/recherche.uqac.ca\/labonfc\/wp-json\/wp\/v2\/comments?post=468"}],"version-history":[{"count":1,"href":"https:\/\/recherche.uqac.ca\/labonfc\/wp-json\/wp\/v2\/posts\/468\/revisions"}],"predecessor-version":[{"id":469,"href":"https:\/\/recherche.uqac.ca\/labonfc\/wp-json\/wp\/v2\/posts\/468\/revisions\/469"}],"wp:attachment":[{"href":"https:\/\/recherche.uqac.ca\/labonfc\/wp-json\/wp\/v2\/media?parent=468"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/recherche.uqac.ca\/labonfc\/wp-json\/wp\/v2\/categories?post=468"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/recherche.uqac.ca\/labonfc\/wp-json\/wp\/v2\/tags?post=468"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}